Founding director of East Coast Music Awards criticizes organization’s current path

The East Coast Music Awards (ECMAs) are facing public scrutiny from one of its founding directors, Sheri Jones. In a recent petition that has garnered hundreds of signatures, Jones has raised concerns about the organization’s recent changes and lack of transparency.

One major issue highlighted by Jones is the sudden dismissal of long-term contractors, leaving only one remaining. This decision has resulted in a significant loss of institutional knowledge and industry experience within the organization. When contacted by CBC, the contractors declined to comment but confirmed that they would not be returning to work with the ECMAs this year.

Jones also pointed out changes to the award application process, specifically new submission criteria that require musicians to provide a written explanation for why their music should be nominated. This shift away from prioritizing commercial success and marketing has raised questions about the organization’s direction and purpose.

In response to these concerns, Blanche Israël, the current CEO of the ECMAs, has stated that the changes are aimed at addressing issues of diversity, equity, and inclusion within the music industry. Israël believes that the new criteria will help ensure a more inclusive and representative selection of nominees.

In 2023, only 27% of award nominees were women and gender-diverse individuals, prompting Israël to implement changes to improve representation. These changes have already resulted in a record number of submissions, with increased participation from artists in the 2SLGBTQ+, Black, and Indigenous communities. Nearly half of the submissions now come from women or gender-diverse individuals.

While Israël has emphasized the positive impact of these changes, Jones remains concerned about the lack of consultation with ECMA members and the sudden departure of experienced contractors. She hopes that her petition will spark a conversation about the future of the organization and ensure that the concerns of stakeholders are heard and addressed.

Overall, the ECMAs are at a crossroads, with conflicting views on the direction the organization should take. Transparency, communication, and inclusivity will be key factors in determining the success and relevance of the awards moving forward.