‘Wokest hospital in America?’: Top hospital hit with blistering ad exposing ‘political agenda’
Consumers’ Research, a prominent non-profit organization dedicated to providing consumer information, is launching a campaign targeting the Cleveland Clinic for what it alleges is a prioritization of woke politics over patient care. The campaign, referred to as “Cleveland Clinic Exposed,” aims to shed light on the question of whether the clinic is indeed “the wokest hospital in America.” The initiative includes a 30-second ad titled “Exposed,” which will air in Ohio during the Cleveland Cavaliers vs. Toronto Raptors game on Wednesday.
The ad questions whether the Cleveland Clinic’s practices involve prioritizing care based on skin color, performing child sex changes, promoting transgender propaganda to vulnerable children, and integrating diversity, equity, and inclusion (DEI) principles into all aspects of its operations. The campaign also criticizes the clinic for allocating millions of dollars towards climate activism, with the CEO reportedly acknowledging that healthcare is only one component of the organization’s mission. The ad suggests that the Cleveland Clinic is focused more on a political agenda than on what is best for its patients.
In addition to the ad, the “Cleveland Clinic Exposed” campaign will feature on ClevelandClinicExposed.com and utilize mobile billboards outside various locations, including the Ohio state capitol building, the Cleveland Clinic main campus, and the Florida state capitol building. A targeted digital campaign and a “woke alert” urging the clinic to cease injecting politics into patient care will also be part of the initiative.
The ad campaign references a letter from Cleveland Clinic’s CEO, Tom Mihaljevic, indicating that providing healthcare services is just one aspect of the organization’s mission. The campaign highlights the organization’s past accusations of promoting a “woke” agenda, including allegations of race-based discrimination and segregation of patients.
The Cleveland Clinic’s website reflects its commitment to various initiatives, such as climate sustainability efforts and diversity and inclusion programs. The organization hired a chief of diversity and inclusion in 2022 and has published content on supporting children questioning their gender identity. The clinic has also labeled racism as a public health crisis and joined a coalition to promote job opportunities for Black Americans.
Despite the Cleveland Clinic’s statements on diversity and inclusion, a spokesperson for the organization refuted the claims made in the ad campaign, emphasizing that their services are available to all individuals without discrimination. Consumers’ Research executive director, Will Hild, expressed concerns about the clinic’s focus on woke objectives over patient care, urging the organization to prioritize affordable quality care.
In conclusion, the “Cleveland Clinic Exposed” campaign seeks to raise awareness about the alleged prioritization of woke politics over patient needs at the Cleveland Clinic. The organization’s initiatives and statements indicate a commitment to diversity, equity, and inclusion, but critics argue that these efforts may overshadow the primary goal of providing quality healthcare. The campaign underscores the importance of prioritizing patient care above all else in healthcare institutions.
