Canadian Google searches dominated by international topics in 2024, along with solar eclipse and strikes
The solar eclipse was a major topic of interest for Canadians this year, as revealed in a recent report from Google highlighting the most searched topics in 2024. Queries such as “What time is the solar eclipse?” and “why can’t you look at a solar eclipse?” were among the top trending searches as Canadians sought answers and information about this celestial event. It’s important to note that viewing a solar eclipse without proper eye protection can cause lasting eye damage, as confirmed by space agencies and ophthalmologists.
Aside from the solar eclipse, other popular searches included U.S. politics, the Euro Cup, natural disasters, strikes, and celebrities. Canadians displayed a keen interest in global events, with the Euro 2024 tournament topping the list of trending searches in news and events. Spain emerged victorious in the European Championship, securing their fourth title with a thrilling 2-1 win over England.
While international affairs captured the attention of Canadians, domestic issues also garnered interest. The Jasper Fire, which devastated the Rocky Mountain tourist town of Jasper, Alberta, and various labor actions such as the Canada Post and Air Canada strikes were among the top 10 news and events searched. Residents of Jasper were forced to evacuate due to the wildfire, and the Canada Post strike continues as negotiations between the union and the Crown corporation remain ongoing.
In the realm of popular figures, Kate Middleton emerged as the most searched person in Canada this year. The Princess of Wales made headlines after disclosing her cancer diagnosis, sparking widespread speculation about her health. Canadian athletes like Summer McIntosh, Andre De Grasse, and Morgan Rielly, along with musician Tate McRae, also featured prominently in the list of top-searched individuals. Tate McRae, a Calgary-born singer-songwriter, clinched both artist and single of the year at the Junos for her hit song “Greedy.”
In the entertainment sphere, Kendrick Lamar dominated the music scene with his songs “Not Like Us,” “Meet the Grahams,” and “Euphoria,” which sparked a feud with Canadian artist Drake. Drake retaliated by launching legal actions against Universal Music Group, accusing them of defamation and unfairly promoting Lamar’s diss track. Another noteworthy entertainment search was the Netflix series “Baby Reindeer,” which delves into the story of a man harassed by a stalker in London, based on real-life events experienced by creator Richard Gadd.
Additionally, questions surrounding U.S. politics piqued the curiosity of Canadians, with inquiries about Project 2025, Trump’s election victory, and the electoral vote count topping the list. Project 2025, proposed by the Heritage Foundation, outlined extensive government reforms that drew both criticism and support. President-elect Donald Trump initially distanced himself from the project but later appointed individuals associated with the report to key positions in his administration.
Overall, the diverse range of topics and events that captured the attention of Canadians in 2024 reflects a blend of global, national, and personal interests. The year was marked by significant developments, from celestial phenomena to political upheavals, showcasing the curiosity and engagement of the Canadian populace.
