DNC hires former Harris staffers behind @KamalaHQ for social media response to Trump
The Democratic National Committee has made a strategic move by hiring the social media team that previously managed the @KamalaHQ account during Vice President Kamala Harris’ unsuccessful presidential campaign. This announcement was made on Monday, with plans to launch a new @FactPostNews brand for the Democratic Party on various platforms such as X, Threads, and Bluesky, with future expansion to Facebook, Instagram, and TikTok. The main objective of this new account is to combat what they perceive as misinformation coming from the administration of President-elect Trump in real-time.
According to DNC chief mobilization officer Shelby Cole, the decision to hire this social media team was driven by the belief that countering disinformation with facts is a more effective approach. The team’s initial focus will be on scrutinizing the confirmation process for Trump’s cabinet nominees, particularly highlighting their personal wealth. An internal memo from the DNC refers to these nominees as “unfit billionaire picks.”
This initiative comes at a time when Democrats are reassessing their election strategies following Trump’s decisive victory in the recent election. Senate Minority Leader Chuck Schumer recently admitted that Democrats should view the 2024 election as a loss and reflect on what went wrong, considering the party’s failure to secure the White House, Senate, and flip the House of Representatives.
During an appearance on NBC’s “Meet the Press,” Schumer acknowledged Democratic strategist James Carville’s assessment that the economy played a significant role in the party’s defeat. Schumer emphasized the need for Democrats to self-reflect on their mistakes and address the challenges they faced in the election.
Moving forward, Schumer highlighted the importance of connecting with working families and demonstrating genuine care and concern for their well-being. It is not just about discussing legislation but also understanding the struggles and uncertainties that many working families are facing.
In conclusion, the Democratic National Committee’s decision to enlist the social media team behind Kamala Harris’ campaign account marks a strategic shift in their approach to combating misinformation and engaging with the public. By leveraging social media platforms and focusing on factual information, the DNC aims to strengthen its messaging and outreach efforts in the face of evolving political challenges.
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This article was written by Anders Hagstrom, a reporter with Fox News Digital covering national politics and major breaking news events. For tips and inquiries, you can reach out to Anders.Hagstrom@Fox.com or connect on Twitter: @Hagstrom_Anders.
