Golf influencer Paige Spiranac joins Grass League front office in career pivot
Golf influencer Paige Spiranac has recently announced her new role with the Grass League, a unique golf league in its second season. Spiranac, known for her popular golf content, will be joining the front office of the league, focusing on brand development, fan engagement, marketing, content strategy, talent recruitment, team ownership, and securing sponsorships.
In an announcement posted on her YouTube channel, Spiranac expressed her excitement about joining the Grass League front office. The league also shared their enthusiasm about having Spiranac on board, praising her as a trailblazer in the world of golf influencers and highlighting her skills as a golfer, businesswoman, and media strategist.
The Grass League is described as a high-stakes Par 3 golf league that features both amateur and professional players competing in team-based formats. The league’s inaugural season took place in Tempe, Arizona, and has expanded to include tournaments in California. The events are set to be broadcast live on the Golf Channel.
Spiranac reassured her fans that her new role with the Grass League will not detract from her other endeavors and hinted at exciting developments in her career. The league currently comprises 11 franchises, with the San Diego Munis leading the leaderboard with 753 points.
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