Most talked-about Super Bowl ads

With Super Bowl 2025 quickly approaching, the competition for the best commercial during the big game is heating up. As the Kansas City Chiefs and Philadelphia Eagles gear up to face off on Feb. 9 at the Caesars Superdome in New Orleans, brands are pulling out all the stops to create ads that will resonate with viewers long after the final whistle blows.
One of the standout commercials to look out for is Hellmann’s “When sandwich met Sally,” which reunites Meg Ryan and Billy Crystal in a rom-com-inspired deli scene at Katz’s Deli. This nostalgic nod to “When Harry Met Sally” adds humor while showcasing Hellmann’s as the perfect sandwich companion.
Stella Artois is doubling the fun with David Beckham discovering he has a long-lost twin brother in their ad. Set in a cozy bar, the ad promises to reveal more about “Other David” on game day.
Pringles is bringing together Adam Brody, Nick Offerman, and James Harden for a celebrity-packed ad centered around mustaches and mysterious activities involving Pringles cans. Teasers suggest that viewers will be kept guessing until game day.
Uber Eats is serving up laughs with a TikTok-inspired campaign featuring Martha Stewart, Charli XCX, and Matthew McConaughey. From football explained in club terms to Matthew McConaughey channeling Mike Ditka, this ad promises eclectic humor with broad appeal.
Bosch is making its Super Bowl debut with a quirky ad starring Antonio Banderas helping a Macho Man Randy Savage look-alike open a stubborn pickle jar. This teaser promises humor while showcasing Bosch’s innovative products.
Nestlé’s Coffee Mate is teaming up with Shania Twain for their first Super Bowl ad, blending humor and charm in a lively campaign.
Doritos is letting fans take charge this year by inviting them to create their own commercials. The winning ad, judged by Kansas City Chiefs players in an “NFL Focus Group,” will earn its creator $1 million.
Bud Light’s ad features Shane Gillis and Post Malone arriving at your door with Bud Light in hand, promising laughs and laid-back vibes from this dynamic duo.
The iconic Budweiser Clydesdales return in “First Delivery,” telling the heartwarming story of a young foal determined to deliver a wayward keg.
Reese’s is teasing an eruption of chocolate lava in its ad, leaving viewers curious about what sweet surprise they have in store.
Orlando Bloom and Drew Barrymore star in MSC Cruises’ dreamy vacation-themed ad, promising lighthearted fun while promoting luxury travel experiences.
These are just a few of the exciting commercials to look out for during Super Bowl 2025. With a mix of humor, nostalgia, and star power, these ads are sure to leave a lasting impression on viewers around the world. Which ad are you most excited to see? Let us know!