Rogers cuts jobs in audio business, sports
Rogers Sports and Media Announces Job Cuts in Audio Business
Rogers Sports and Media has recently made the decision to cut a “few dozen” jobs within its audio business, citing ongoing challenges in the radio industry due to an uncertain advertising market.
Company spokesperson Charmaine Khan explained that the changes were necessary to address the current market conditions and have impacted roles across several markets. Despite the difficult decision, Rogers recognized and thanked the employees who are leaving the company for their dedication and contribution.
With a total of 56 radio stations nationwide, Rogers Sports and Media is a prominent player in the Canadian media landscape. In addition to radio, the company also operates a podcast and streaming audio network, catering to a diverse audience.
The impact of these job cuts reflects the broader challenges faced by the radio industry, as traditional advertising models continue to evolve in response to changing consumer behavior and market dynamics. Companies like Rogers are constantly adapting to these changes in order to remain competitive and relevant in the digital age.
As the media landscape continues to shift, organizations like Rogers Sports and Media are faced with tough decisions to ensure their long-term sustainability and success. The industry will likely see further changes and adjustments as companies navigate the complexities of the modern media environment.
This report by The Canadian Press was first published on Nov. 20, 2024.