greenwashing

Politics

Unhappy with new greenwashing rules, Alberta and fossil fuel companies push back

The Alberta government is aiming to soften new rules against greenwashing that led Canadian oil and gas groups to scrub…

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Business

Competition Bureau investigating Lululemon over greenwashing allegations

Canada’s Competition Bureau has opened a formal investigation into Lululemon’s environmental claims in its marketing campaigns, a spokesperson for the agency told CBC News on Monday. Marianne…

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Politics

Canada’s consumer watchdog has ideas about how to crack down on greenwashing

The head of Canada’s competition bureau, which regulates misleading marketing, wants more power from the federal government to tackle claims about…

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Business

Lululemon marketing complaint could be a test of Canada’s greenwashing laws, expert says

A Vancouver non-profit is calling on Canada’s competition regulator to launch a greenwashing investigation into Lululemon — saying the athleisure brand is misleading consumers…

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Canada

How Canada is lagging when it comes to clamping down on ‘greenwashing’

“Eco-friendly.” “Carbon neutral.” “Net-zero.” These kinds of claims are a near-constant in advertising campaigns and promotions. But it can be…

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