Ticket resales: What’s best for fans?

to fans or how to make the process more fair,\” Moore said. She suggested artists could add more dates to their tours or play smaller venues to accommodate more fans. Bednar added that promoters could also implement policies like lottery systems for popular shows to ensure everyone has a fair shot at getting tickets. Callahan believes the answer lies in technology. He pointed to the example of Pearl Jam, which has successfully used a system that verifies a fan’s identity before they can buy tickets. This method, he said, helps prevent bots from scooping up tickets and reselling them for exorbitant prices. While there may not be a one-size-fits-all solution to fixing the ticket-buying process, it’s clear that change is needed. Fans are growing increasingly frustrated with the current system, where prices are unpredictable, availability is limited, and resale prices are sky-high. As the debate over how to address these issues continues, one thing is certain: the ticket industry is in need of a major overhaul. Whether that means breaking up monopolies, implementing price caps, or utilizing new technology, the goal should be to create a fair and transparent system that benefits both artists and fans alike. Only time will tell if the industry can rise to the challenge and provide a better ticket-buying experience for everyone.