‘We are not for sale’: Canadian defiance and national pride colour 2025 Juno Awards

The 2025 Juno Awards kicked off with a patriotic bang as three-time host Michael Bublé declared Canada to be the greatest nation on Earth and not for sale. This unexpected display of national pride set the tone for the evening, with other artists following suit in celebrating their Canadian roots.
Legendary singer Anne Murray, who received a lifetime achievement award, spoke about her decision to stay in Canada early in her career, calling it her safe haven and light at the end of the tunnel. Her words resonated with the audience, highlighting the importance of home for Canadian artists.
Producer Boi-1da also expressed his admiration for Drake, calling him the greatest rapper and artist of all time. Despite the rapper’s controversies, Boi-1da stood by him, emphasizing his Canadian identity and loyalty to his fellow artist.
The night saw some surprising wins, with bbno$ taking home his first Juno for fan choice, beating out big names like the Weeknd and Shawn Mendes. In his acceptance speech, he took a bold stance by calling out Elon Musk, earning applause from the audience.
The show featured performances from a diverse range of artists, including Tate McRae, Lowell, and Jack Rochon, who won accolades for their work on Beyonce’s Cowboy Carter album. The Beaches won group of the year, showcasing their rock prowess for the second year in a row.
Highlight performances included bbno$ and Peach Pit showcasing their hits, along with breakout artist Nemhasis and country singer Josh Ross. Jazzy B, Inderpal Moga, and Chani Nattan brought the house down with their track Coolin’, celebrating the rise of South Asian music in Canada.
Snotty Nose Rez Kids, the first Indigenous group to win best rap album, delivered a powerful medley of their hits alongside Tia Wood. Sum 41 also rocked the stage in what was rumored to be their last live performance, with a tribute video featuring music legends like Iggy Pop.
Despite some technical difficulties during their performance, Sum 41’s induction into the Canadian Music Hall of Fame was a poignant moment, emphasizing the importance of staying true to oneself in the music industry. The band’s message of authenticity and persistence resonated with the audience, capping off a night filled with Canadian pride and musical excellence.