Much of the popular ADHD content on TikTok contains misinformation, UBC study finds
A recent study conducted by the University of British Columbia (UBC) has revealed that a significant amount of ADHD-related content on TikTok is inaccurate, potentially leading to misconceptions among young adults about the disorder. The study, which analyzed the 100 most viewed TikToks related to ADHD, found that less than half of the claims about symptoms align with clinical guidelines for diagnosing the disorder.
According to the Centre for ADHD Awareness Canada, ADHD is a chronic neurodevelopmental disorder that affects approximately four to six percent of adults. Despite the prevalence of the disorder, receiving a diagnosis in the healthcare system can be challenging, prompting many individuals to turn to social media platforms like TikTok for information.
Vasilea Karasavva, a PhD student at UBC who led the study, emphasized the importance of accurate information when discussing mental health on social media. While platforms like TikTok can be valuable tools for providing information, users should exercise caution and fact-check the information they come across online.
The study also found that individuals who consumed more ADHD-related content on TikTok were more likely to recommend the videos to others and to overestimate the prevalence and severity of ADHD in the general population. Karasavva highlighted the need for creators to indicate that their personal experiences may not apply to everyone with ADHD and to be wary of engaging in brand deals that may compromise the accuracy of their content.
Karasavva’s key takeaway from the study is not to discourage individuals from using social media to discuss mental health but to encourage them to verify the information they encounter online. She also recommended that individuals who suspect they may have ADHD seek out a diagnosis from a healthcare professional rather than relying solely on information from social media.
One individual, Kiri Vanderwel, shared her experience of discovering her potential ADHD through social media platforms like Instagram and TikTok. While she acknowledged the presence of misinformation on social media, she also highlighted the valuable information provided by medical professionals and encouraged others in a similar position to seek out further information and pursue a formal diagnosis.
In conclusion, while social media can serve as a valuable resource for accessing information about mental health, it is essential for users to critically evaluate the content they consume and seek out reliable sources for accurate information. By exercising caution and fact-checking information, individuals can make informed decisions about their mental health and well-being.
